When it comes to saluting her main squeeze with her style choices, Taylor Swift’s a mastermind.Instagram; Getty Images
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It’s a love story, and Taylor Swift is dressing the part.
Since linking up with Travis Kelce in the summer of 2023, the 12-time Grammy winner’s used her wardrobe to wink at her relationship with the Kansas City Chiefs tight end.
Considering Swift’s famous for dropping clues with her fashion choices, it’s no surprise she’d keep the game going as her bond with her boyfriend continues to blossom.
“Easter eggs can be left on clothing or jewelry,” the songstress told Entertainment Weekly in 2019.
Below, see the many ways in which Swift’s nodded to her “guy on the Chiefs” via her style.
Charmed, we’re sure
WavyPeter / SplashNews.com
Are his opal eyes all she wishes to see? While Swift and Kelce hadn’t yet addressed the dating rumors swirling around them on Sept. 8, 2023, that didn’t stop the “Cruel Summer” singer from wearing the NFL pro’s birthstone around her neck while out and about in NYC.
Swift honored her October-born beau in a gold Foundrae choker suspended with a gleaming opal pendant from the jeweler that “represents love,” per the brand.
Go Chiefs!
Getty Images; New Balance
Swift attended her first game at Arrowhead Stadium on Sept. 24, 2023, cheering on Kelce in a New Era team windbreaker and New Balance sneakers in the team’s colors.
While her jacket’s sadly now sold out, you can still snag her sneakers.
Team spirit
Getty Images
On Oct. 12, she returned to Arrowhead for another of Kelce’s games in a second Chiefs windbreaker — this time, a style from sports reporter Erin Andrews’ Wear by Erin Andrews line.
Incidentally, Andrews played a prominent role in setting Kelce up with Swift, and she told Variety she’d sent the star a care package of Chiefs gear when they first got together.
“Her fans, they’re so powerful. They just want to get close to whatever she’s associated with. I find it fascinating,” Andrews told the outlet. “She put a spotlight on the sport. Let’s embrace it.”
Loving him was red
Getty Images; Erimish; Nike
For her next cameo at a Chiefs game on Oct. 22, Swift teamed a vintage team sweatshirt from Ellie Mae Vintage with a beaded Erimish friendship bracelet featuring Kelce’s jersey number, 87.
She finished off her game-day look with custom red-and-white Nike Air Force 1s — possibly a gift from her boyfriend.
Bundled up
USA TODAY Sports via Reuters Con
For a Dec. 3 Chiefs game in Green Bay, Swift repped the team’s colors in a crimson Stella McCartney teddy coat layered over all-black separates, including a semi-sheer turtleneck and Louis Vuitton miniskirt.
Thigh-high Stuart Weitzman boots completed the ensemble.
Shopping local
Jon Robichaud/UPI/Shutterstock
While supporting Kelce at a Dec. 10 game, the “Is It Over Now?” hitmaker selected a ’90s-era Chiefs sweatshirt procured from Kansas City vintage story Westside Storey.
“It’s honestly so surreal to think what was once in our closet a month ago is now on the world’s biggest pop star,” shop owner Chris Harrington told Page Six Style, adding, “We’re all pretty big Swifties over here as well as Chiefs fans, so it’s amazing to see our two worlds collide.”
As he revealed on TikTok, Harrington even included a “lil something extra” in Swift’s order: a “22”-inspired T-shirt printed with the phrase, “Who’s Travis Kelce anyway? Ew.”
Trav + Tay
andrewspruill/Instagram; Erimish
Following the Dec. 10 game at Arrowhead Stadium, the couple headed to a Christmas-themed bar in Kansas City — and Swift brought out another custom friendship bracelet for the occasion.
The bauble spelled out “Trav” in red beads, and like the musician’s “87” bracelet, it was made by Missouri-based brand Erimish.
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